SEO For Advance
• Promotions and Analysis
• Blogging
• Article marketing
• Google AdWords
• Google AdSense
• Security
• Latest industry news
• Free form site analysis
• When to outsource
• Selecting the right SEO provider
Social Media Marketing :
Lecture : 1
• Introduction to Social Media
• What is Social Media?
• How Social Media developed
• Managing Information
• Aggregators
• Google Alerts
• Blogs
Lecture: 2
• Getting your company ready for Social Media
• Content Management
• Touchpoint analysis
• Managing Information
• Scheduling
• Creating content
• Managing content programs
• Planning Worksheets
Lecture: 3
• The Legal side of Social Media
• In-house guidelines
• Copyright and Trademark Implications
• Blogs
1. Blogger
2. Tumblr
3. Wordpress
a) Set-up
b) Services
• Influencers
• How to find them
• How to use them to benefit your brand
Lecture: 4
• Facebook
• Creating groups and pages
• Tips and Guides
• Posts
• Paid Promotion
• Ads
Lecture: 5
• Google+
• Set-up and usage
• Company profile
• Hangouts
• Authorship
• SEO
• What is it?
• How it is determined
• How to affect it
Lecture: 6
• YouTube
• Long-form video platforms
• Setting up a channel
• Managing content
Lecture: 7
• Twitter
• Set-up and usage
• Tips
• Up and Coming Social Media
Lecture: 8
• LinkedIn
• Tips and Guides
• Review of profiles
Lecture: 9
• Pinterest
• Majority female target audience
• Visual social media and bookmarking
• Set-up and management
Lecture: 10
• LinkedIn, continued
• Review of profiles
• Collaborative Marketing & Crowdsourcing
• Consumer-generated content
Overall idea about freelance
• outsourcing
• What is Freelancing?
• What is Outsourcing?
• Online Freelance Marketplaces.
• Idea about payment systems
• Types of Freelancing work.
• SEO & SMM
• Related Works in Online